He is concerned to see "how to make the Test game more viable". It is viable in the north, the reason big stadiums, easy and cheap travel between the countries, historic rivalries and hence large number of bums on seats.
Yes some Southern nations struggle due to both travel costs as mentioned 500 Quid extra is a lot but they don't have infrastructure on the whole. The NZ RFU always
**** about how much England make from people coming to watch England v NZ. They sell out their stadiums when we visit but less bums on seats. The answer is to invest in a large stadium, the RFU have been modernizing HQ for best part of 35 years. It has cost a lot but it is the golden goose come match day and worth investing in for the long term
D-Quins